Karim has maintained the cofounders drew their inspiration from two significant events in Janet Jackson's wardrobe malfunction at the Super Bowl, and the devastating tsunami in the Indian Ocean. However, Chen and Hurley say they thought of the idea of YouTube as a place to upload videos they had taken at a party. Chen recently told Business Insider that this story was later concocted with the help of an outside PR firm, to replace YouTube's sordid dating origins.
Source: USA Today. You can watch the full Nike ad here. Source: New York Times , Telegraph. Source: New York Times. Source: Business Insider. Source: The Sun.
Source: Mashable. Source: Think With Google. Source: Gigaom , Wall Street Journal. Source: All Things D. Source: Telegraph. Source: BBC. Source: TechCrunch. Source: Financial Times. Source: Digital Commerce Source: University of Washington. Source: Billboard. Source: Wired , Tubefilter. Source: The Guardian. Source: Variety , The Verge. Source: Guinness World Records. Source: Recode , Business Insider. Source: The Verge , Business Insider.
Source: NPR. Source: Variety , YouTube Blog. Source: The Verge. For you. World globe An icon of the world globe, indicating different international options. Get the Insider App. Click here to learn more. A leading-edge research firm focused on digital transformation. Good Subscriber Account active since Shortcuts.
Account icon An icon in the shape of a person's head and shoulders. It often indicates a user profile. Log out. US Markets Loading H M S In the news. Paige Leskin. YouTube has more than 2 billion monthly users visiting the video-sharing platform for their favorite vlogs, music videos, sports highlights, and more. It's been 15 years since YouTube's website launched to the public in May YouTube was founded earlier that year by three early PayPal employees.
Since then, it's become the most popular free video-sharing platform in the world. Take a look at the history of YouTube, from its start as a failed video-dating website to a powerhouse platform that's launched a new generation of money-making YouTubers and influencers. Visit Business Insider's homepage for more stories. Late Three early employees of e-payment startup PayPal — Chad Hurley, Steve Chen, and Jawed Karim — start working on an idea for a website for users to upload video-dating profiles.
The platform was built on the backs of independent creators, but now YouTube is abandoning them for more traditional content. Danny, like many other creators, is proclaiming the death of YouTube — or, at least, the YouTube that they grew up with.
That YouTube seemed to welcome the wonderfully weird, innovative, and earnest, instead of turning them away in favor of late-night show clips and music videos. The Philippou twins hover between stunt doubles and actors, with a penchant for the macabre. But the original was nowhere to be found. YouTube relies on creators to differentiate itself from streaming services like Netflix and Hulu, it tells creators it wants to promote their original content, and it hosts conferences dedicated to bettering the creator community.
The golden age of YouTube — the YouTube of a million different creators all making enough money to support themselves by creating videos about doing what they love — is over. YouTube was founded on the promise of creating a user-generated video platform, but it was something else that helped the site explode in popularity: piracy.
It was far too easy to watch anything and everything on YouTube, and movie studios, television conglomerates, and record labels were seething. Under Google, YouTube had to change. The focus on creator culture defined YouTube culture from its earliest days.
Between and , the volume of videos uploaded to YouTube jumped from 10 hours every minute to 72 hours a minute. By , YouTube had generated more than 1 trillion views ; people were watching over 3 billion hours of video every month, and creators were earning real money via Google AdSense — a lot of money.
Jenna Marbles was making more than six figures by late By , creators like Kjellberg were leaving school or their jobs to focus on YouTube full-time. He told a Swedish news outlet that he was getting more than 2 million views a month, boasting just over , subscribers.
It was a level of attention completely new to him. I was happy even just having this as my job. Between and , YouTube was a haven for comedians, filmmakers, writers, and performers who were able to make the work they wanted and earn money in the process. Creators like the Rooster Teeth team and Tyler Oakley went on tour to meet fans after generating massive followings online. YouTube had reached mainstream success, but in many ways, it still felt wide open.
Anyone could still upload almost anything they wanted without much input from YouTube itself. Behind the scenes, things were changing. YouTube had begun tinkering with its algorithm to increase engagement and experimenting with ways to bring flashier, produced content to the platform to keep up with growing threats like Netflix. In October , YouTube announced that its algorithm had shifted to prefer videos with longer watch times over higher view counts.
In response, the YouTube community began creating videos that were over 10 minutes in length as a way to try to appease the system. Then there was original content. It failed less than two years later, with what appeared to be a clear lesson: talent native to YouTube was far more popular than any big names from the outside. YouTube took that lesson and made YouTube Red. Then, suddenly, creators started encountering problems on the platform. The total number of people who use YouTube — 1,,, Almost 5 billion videos are watched on Youtube every single day.
YouTube gets over 30 million visitors per day In an average month, 8 out of 10 year-olds watch YouTube. By , half of the viewers under 32 will not subscribe to a pay-TV service. The average number of mobile YouTube video views per day is 1,,, The average mobile viewing session lasts more than 40 minutes.
More than half of YouTube views come from mobile devices. YouTube overall and even YouTube on mobile alone reaches more and year-olds than any cable network in the U. YouTube has launched local versions in more than 88 countries.
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